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Useful tips, tricks, and news from the world of web design and online marketing.

Analytics Mistakes
Analytics Strategy
5 Analytics Mistakes Leading to Bad Decisions

Misinterpreted data is more dangerous than guessing. We've collected the most common pitfalls to avoid.

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5 min read
Conversion Goals
Analytics Conversion
Setting Conversion Goals: Measure What Really Matters!

Visitor numbers alone aren't worth much. We show you how to set goals in Google Analytics to see what brings in revenue.

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5 min read
Heatmap
Analytics UX
Heatmaps: See What Visitors Are Doing on Your Site!

Google Analytics shows "what", heatmaps show "why". Discover this exciting tool to increase your conversions!

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5 min read
Google Analytics
Analytics Marketing
Google Analytics Basics: 3 Metrics Every Entrepreneur Should Know

Data is gold, but only if you understand it. We show the 3 most important metrics to understand visitor behavior.

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6 min read
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